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perth design agency

C4 Concepts is a Perth based creative agency, specialising in graphic design, website development, corporate branding and marketing. We love to create effective, user-centric design solutions that ensure results. We’d love to do it for you too!

what we do

we think creatively to help you shine

graphic design

We specialise in visual communication through typography and imagery to deliver exciting designs across a diverse range of mediums.

website design

Our talented website designers and highly skilled website developers create beautiful and functional online experiences.

marketing

We promote businesses with a holistic approach, offering creative marketing solutions tailored to individual company needs.

portfolio

each piece individually designed with purpose

view portfolio

  • Craig and his team at C4 Concepts have been outstanding from the outset in revitalising/recreating our company brand at SportsMed Subiaco. From the initial design/concept meeting through to full implementation at our practice, Craig and his team have left no stone unturned in terms of support and guidance through the process. We would happily recommend Craig and C4 Concepts to any business to enhance their branding and marketing strategies.... read more

    - Michael Devine / sportsmed subiaco
  • Over several years, we have used the services of Craig and his “C4” team to not only formulate our website but, to monitor and refine it as each new project was added, in a most competitive global market. Craig manages the whole team from the artistic input and graphics with complete confidence and, has allowed me to portray our services in the professional manner demanded by the industry. His ability to embrace the various markets which are totally foreign to him, highlights the dedication he puts into each task, which works well with our business model and client base. I personally wish him continued success.... read more

    - Gordon Hatch / newco overseas
  • Craig and his team at C4 Concepts did an amazing job of our annual review. They went above and beyond to achieve the look and feel we were aiming for, which resulted in a modern, professional, easy-to-read and visually appealing publication we are very proud to distribute among our networks. Thank you C4!... read more

    - Suzannah / ngala
  • Thanks all your help over the past year with rebranding, flyers, stationery… And particularly with the marketing of GP after hours which has turned out to be so far a great success. I really appreciate the support you have given us over the course of the year!... read more

    - Michael Devine / gp after hours subiaco
  • ...I have had the pleasure of working on a number of projects with Craig and his team. In all cases the work produced for us was of an extremely high quality... Craig and the team are extremely talented professionals who go above and beyond to fulfil the needs of each client.... read more

    - Simone McMahon / odat
  • Craig and his team has done an exceptional job with our new site and we are really happy with it. He went above and beyond with a huge amount of detail.... read more

    - Emily McGuire / rainstorm dust control

our team

get to know our talented bunch

creative director

Craig dedicates himself to establishing C4 Concepts as a reputable Perth-based creative agency, delivering high-end design, marketing and website services.

senior designer

Matt gets his kicks out of designing the faces of brands and developing concepts through all mediums and media.

website developer

Darren is an accomplished website developer and programmer. Motivated by a thirst for knowledge he prides himself on staying across the latest industry trends.

communications

Suzi has worked across a wide range of mediums, from newspapers and magazines to corporate literature, websites and marketing material.

it guru

With 25 years experience in the IT industry, Bruce knows 'tech' like the back of his hand.

photographer

An accredited Professional Photographer with the Australian Institute of Professional Photography and current president of AIPP’s WA Division.

creative director

Craig dedicates himself to establishing C4 Concepts as a reputable Perth-based creative agency, delivering high-end design, marketing and website services.

view team

creative juices

sharing inspiration through our blog

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A strong brand must tick multiple boxes to ensure its strength and longevity in the marketplace. Starting with the identity (commonly referred to as the logo), we're looking to create a unique image that separates a business from its competitors. The identity should reflect the nature of the business and project this with integrity. The identity should also be consistently used throughout all mediums of a business, helping to strengthen the brand, and brand awareness. This is more than just empty marketing-speak. These are critical-to-success factors that deliver real value to businesses and provide familiarity and trust to their clients.

There are countless marketing tactics that can be implemented to strengthen the market perception of a business, all of which require careful research and planning. The more groundwork in place, the greater the effect the final brand will have on its desired demographic.

A very common and extremely effective tactic is ensuring business owners can identify the unique values or selling points of their organisation. These points-of-difference often form the critical basis from which successful brand promotion is focused and, when used correctly, can be a powerful tool in standing out from competitors.

In short, we believe that every great logo and brand needs to have a great concept behind it. Some of the most minimal-looking brands can have some of the strongest physiological ammunition hidden within shape, colour, typography, symbolism and space. The combination and professional execution of these elements are what makes branding one of the most valuable assets to your business.

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If your website isn’t responsive you’re in danger of going out of business, according to a recent Forbes article written by entrepreneur Joshua Steimle.

Steimle says unless you either don’t have competitors, you’re not relying on your website to stay in business or you have an alternate mobile strategy, getting a responsive website should be your top priority for online marketing this year.

Responsive web design is one that adjusts effortlessly to fit on desktop, tablet, and smartphone browsers. Put simply, a responsive website looks good no matter what device you’re viewing it on.

In one example, Steimle uses an anonymous website’s Google analytics to prove that 40 per cent of its traffic came from mobile devices (including tablets) in the past year. Given this website was not responsive, that’s a substantial amount of visitors receiving a less than satisfactory experience.

Steimle believes if you’re not providing a mobile-friendly experience for your customers, they’ll leave your website and go straight to a competitor whose website is easier to use.

“The future is mobile, as we see people increasingly favoring their mobile devices over desktop computers,” he says.

“Statista says that five billion people will use mobile phones by 2017. Making your website responsive is a small price to pay to reach all these people.”

Hey, Matt here, senior designer for C4 Concepts. I am very excited to announce that one of my bands – The Stoops, has been selected to support our long time hip hop heroes Jurrasic 5 on their reunion tour (14th March at Metropolis Nightclub, Perth). Since officially breaking up in 2007, which was just after their last tour to Perth, I thought I would never get the chance to see the group perform, let alone share a stage with them.

Their incredible reunion at Coachella in 2013 was just as unexpected as their break-up in 2007 but was so incredible they took it to the world: a sold out tour taking in the UK, Sonar in Spain and Fuji Rock in Japan. All four original MCs. All the classics, ‘Jayou’, ‘Quality Control’, ‘What’s Golden’, ‘Concrete Schoolyard’ and some fresh sounds for good party groove measure.

The Stoops have been taking a lot of time preparing for this gig with 4 new songs added to the set-list that are still yet to be finished! We are hoping to win over the 1500+ people that will be eagerly awaiting the return of their favourite hip hop group – J5.

For more details visit the Boomtick event page below.

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A strong brand must tick multiple boxes to ensure its strength and longevity in the marketplace. Starting with the identity (commonly referred to as the logo), we're looking to create a unique image that separates a business from its competitors. The identity should reflect the nature of the business and project this with integrity. The identity should also be consistently used throughout all mediums of a business, helping to strengthen the brand, and brand awareness. This is more than just empty marketing-speak. These are critical-to-success factors that deliver real value to businesses and provide familiarity and trust to their clients.

There are countless marketing tactics that can be implemented to strengthen the market perception of a business, all of which require careful research and planning. The more groundwork in place, the greater the effect the final brand will have on its desired demographic.

A very common and extremely effective tactic is ensuring business owners can identify the unique values or selling points of their organisation. These points-of-difference often form the critical basis from which successful brand promotion is focused and, when used correctly, can be a powerful tool in standing out from competitors.

In short, we believe that every great logo and brand needs to have a great concept behind it. Some of the most minimal-looking brands can have some of the strongest physiological ammunition hidden within shape, colour, typography, symbolism and space. The combination and professional execution of these elements are what makes branding one of the most valuable assets to your business.

more juice

let's talk

t 08 6102 2717    a 4/872 Beaufort Street, Inglewood WA 6052

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