Cables International

Cables International required a design solution that would effectively function as both a corporate capabilities statement as well as an in-depth product guide.

Using references and closely investigating the internals of physical cables we were able to create accurate technical illustrations complete with 3d rendered cross sections and informative labels. These graphics were cohesively integrated throughout the 40 page brochure, resulting in sophisticated and accurately detailed product representations. Another highlight for this particular piece was the design of the cover. Given the nature of the project, as well as the abundance of creative freedom that came with it, we were able to experiment with a more abstract, symbolic line-work style that represented the product while providing a great source of visual interest throughout that was later leveraged throughout the booklet's page designs.

  • graphic design
  • creative illustration
  • print solutions
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